The purpose of the Public Relations Intern at Wetherly NY is to support the team within various divisions on day-to-day tasks and larger scale projects and events, in order to understand the full scope of agency work and receive a well-rounded experience.
Daily responsibilities include but are not limited to:
Research surrounding important daily industry news and dispatch to agency team.Assistance in agency client events. Duties may include guest check-in, event set up and breakdown, gift bag compilation, etc. Merchandising of the agency’s collections under the supervision and instruction of Account Coordinators and Junior Account Executives.Corresponding with magazine editors and stylist assistants for photo shoot loans, and ensuring merchandise is safely returned in a timely manner.Importing the agency’s seasonal sample collections into the Fashion GPS system. Updating sample inventory to reflect magazine and stylist loans and returns. (training required)Assist in prepping the showroom for market and stylist appointments and showroom events. Scanning client placements in print and digital publications for dispatch to clients. Research surrounding up-and-coming industry influencers (bloggers, stylists, designers), client competitive analysis, etc.Pitch list research and creation across regional, print, and digital mediums. Searching blogs, social media and digital outlets for client mentions to be sent out to be shared with clients.Help to create and ideate target blogger lists for client programs and projects.
Fashion GPS Experience
Past Retail or PR Experience
Junior or Senior in College
Credit based Internship
Must have own laptop
Noted above.
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