Description:Tanya Taylor is a New York-based womenswear brand whose mission is to inspire all women to live in color. Through the artful use of color and original hand-painted prints, each Tanya Taylor collection is designed to bring confidence and high-energy happiness into daily life.
Each Tanya Taylor collection is designed with real women in mind. We consider fit and function, so that women can use our clothing as a tool to feel like the best version of themselves each day.
Requirements:• Available 2-3 full days a week or 4-5 half days a week
• Must be able to receive academic credit
• Strong interest in the fashion industry
• Passionate about social media, specifically Instagram, influencers, and content creators
• Excellent verbal and written communication skills
• Strong attention to detail and is professional and reliable
• Have access to a computer / laptop with reliable access to the internet, Microsoft Word, Excel, and PowerPoint
• Have access to a cellphone with social media applications downloaded
• Bonus: Have interned in PR, influencer marketing, social media or at a contemporary brand.
Responsibilities:GOALS
• Learn how an in-house PR team handles all aspects of the job including media relations, product launches and press releases, influencer gifting, community management and VIP dressing
• Learn how a small core team collaborates within a growing company
• Understand how the role of influencer marketing and PR is changing within contemporary fashion
RESPONSIBILITIES
• Research new faces and voices to expand community network
• Ideate and help execute influencer gifting initiatives timed to product launches and current events
• Work with the social media and Ecomm team to identify content creators for seasonal product gifting and help facilitate project
• Continuously track and monitor industry changes to keep media and influencer database relevant
• Assist with PR placements and press/ credit tracking
• Coordinate messengers and shipping logistics for samples
This internship is unpaid.