Coty Inc. is looking for E-commerce Intern
COTY is the global leader in fragrance and number three in color cosmetics. COTY’s products are sold in over 150 countries around the world. COTY and its brands are committed to a range of social causes as well as seeking to minimize its impact on the environment. For additional information about Coty Inc.
Skills and experience:
• ecommerce or digital marketing experience preferred
• Team player and excellent project management skills together with the ability to work across functional areas (sales, marketing, operations, finance, management, etc)
• Strong interpersonal skills, excellent communication and presentation skills, ability to work with different cultures, highly organized and detail oriented
• Strong quantitative and analytical skills with the ability to perform business analyses
• Proficient in Excel, Word and Powerpoint
Functions of Job:
Key responsibilities include new item setup, site audits, upkeep of marketing calendar, and CARS optimization.
Specific Job Responsibilities/Accountability:
- Assist in the implementation of the key account strategy across digital platforms (i.e. web, mobile, social media) for the retailer.com accounts
- Support the team in the definition and execution of the brand growth strategies for the retailer.com channel, specifically providing ideas for marketing campaigns/initiatives, managing the seasonal marketing calendars and associated plans
- Gather competitive intelligence and analyze relevant marketing data (i.e. retail sales, value shares, competitor activity, pricing, etc.) to assess the effectiveness of the digital marketing campaigns and initiatives
- Perform brand shop site audits on a seasonal basis, identifying opportunities to facilitate navigation, drive traffic and conversion; act as the key point of contact with key accounts and Creative in the implementation of brand shop updates, managing creative requests and providing creative assets to key accounts
- Work closely with brand teams to ensure all assets online are within usage rights and product pages match new launch and core collection Digital Toolkits
- Manage the product comp and copy request process for philosophy and fragrance launches with both local and global brand teams
- Assist in the forecasting and allocation of marketing tools, such as sampling and GWP
- Assist in addressing and coordinating daily requests with Global, Marketing, Creative and Sales Admin
This internship is paid.
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